Moving to Santa Barbara

Welcome to your ultimate guide to relocating to the sun-kissed city of Santa Barbara, California! Tucked between the rolling waves of the Pacific and the majestic Santa Ynez mountains, Santa Barbara embodies the quintessential coastal charm like no other. Imagine strolling through bustling farmers markets, indulging in world-class wineries, and reveling in year-round festive events. Whether it's the allure of the Spanish colonial-style architecture or the promise of an active outdoor lifestyle that beckons, the journey to making this picturesque paradise your new home starts here. Let's dive in!

Moving to Santa Barbara, CA landscape image

What to Know Before Moving to Santa Barbara

1. The Weather in Santa Barbara is Just Peachy

If there's one thing Santa Barbara, CA is famous for, it's the seemingly eternal perfect weather. With an average temperature that hovers around 70 degrees all year round, living here feels like you're in an eternal vacation. Whether you love the bright, sunny beach days or cool, calming evenings, Santa Barbara provides a delightfully mild climate that's as close to paradise as one could imagine.

2. The Beauty Isn't Just in its Beaches

Santa Barbara offers a grand variety of stunning landscapes. Nestled between the sprawling blue Pacific Ocean and the Santa Ynez Mountains, there's a painting-like beauty everywhere you look. But the natural beauty continues downtown with Spanish colonial architecture reflecting the city's rich cultural history. The red tile roofs, white stucco walls and intimate courtyards are a sight to behold, offering a distinct and beautiful urban landscape.

3. Wine and Dine to Your Heart's Content

If you're a foodie or a wine enthusiast, get ready to be smitten by Santa Barbara. The city is surrounded by world-class vineyards and the dining experience here is nothing short of glorious. Whether you're looking for farm-to-table delicacies or unique wine tasting experiences, Santa Barbara has your culinary interests covered in spades.

4. Stay Active with Outdoor Adventures

Rich in natural beauty, Santa Barbara offers numerous outdoor adventures. Hiking trails through the mountains, surfing in the Pacific Ocean, and sailing trips to Channel Islands National Park, ensure there's no shortage of activities to keep your adventurous spirit alive. Whether you love working up a sweat on the trails or prefer the slow pace of fishing, Santa Barbara makes sure life never becomes a bore.

5. Romance is the City's Secret Ingredient

One of Santa Barbara's lesser-known aspects is its reputation as a city of love. With its stunning ocean views, picturesque mountain backdrops, charming Spanish architecture, and sophisticated vineyard terrain, it has gained a reputation for being a go-to spot for weddings and honeymoons. This romantic ambiance pervades daily life in Santa Barbara, making it a great place for lovebirds to call home.

6. The Lotusland Garden, an Unexpected Delight

Many people don't know about Ganna Walska Lotusland, which is a secret gem nestled in Montecito, just minutes away from downtown Santa Barbara. It's one of the world's most unique botanical collections. Spanning across 37 acres, Lotusland houses over 3,000 plant varieties from all over the world. Exotic orchids, Japanese gardens, a cactus garden in an old swimming pool, and, of course, a pond filled with lotuses make this garden an extravagant yet blissful retreat.

In conclusion, moving to Santa Barbara promises a vibrant, active, and beautiful life. So whether you're drawn by the perpetual vacation-like weather, the stunning landscapes, the option of endless adventure, the flourishing food, and wine scene, or its secret romantic essence, pack your bags and get ready to fall in love with Santa Barbara. Oh, and don't forget to schedule a visit to the captivating Lotusland!

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Pros and Cons of Living in Santa Barbara

Pros of Living in Santa Barbara

Pleasant Weather

Santa Barbara boasts exceptional Mediterranean weather all year round. The winters are moderately cool and summers comfortably warm, which makes for perfect outdoor activities at any time of the year. It's a dream spot for anyone who loves mild weather and sunshine.

Stunning Natural Beauty

The geography here is truly breathtaking. With stunning views of the Pacific Ocean, the beautiful Santa Ynez mountains, and an array of beautiful parks and outdoor spaces, Santa Barbara offers a naturally beautiful landscape that will never cease to amaze.

Healthy Lifestyle

Santa Barbara is a paradise for outdoor enthusiasts and fitness buffs. With miles of beautiful beaches for surfing and hiking trails in the mountains, plus a generally health-conscious community, it's easy to embrace a healthy and active lifestyle.

Rich Cultural Heritage

The city is known for its rich history and culture. From Mission Santa Barbara, a Spanish mission founded in 1786, to Presidio of Santa Barbara, to various cultural festivals, residents have plenty of opportunities to explore and appreciate the local history and cultural diversity.

High-Quality Education

Santa Barbara offers excellent education institutions. From highly-rated primary and secondary schools to reputable colleges such as the University of California, Santa Barbara and Santa Barbara City College, the city is a excellent place for quality education.

Cons of Living in Santa Barbara

High Cost of Living

Santa Barbara is one of the most expensive places to live in California. From housing to groceries, you can expect to pay more for just about everything which can put a lot of financial strain on middle and lower income residents.

Traffic and Parking Issues

Like many popular California cities, Santa Barbara has its share of traffic and parking woes. In high tourist season or during popular events, finding a parking spot or navigating the city's streets can be challenging.

Limited Job Market

The job market in Santa Barbara can be restrictive, especially for those not in education, healthcare, or the service industry. The limited diversity in job opportunities could be a disadvantage for certain professionals.

Risk of Natural Disasters

Santa Barbara, as lovely as it is, is prone to certain natural disasters such as wildfires and mudslides. Residents need to be prepared for possible evacuations during certain times of the year.

Slow Pace of Life

While some people might find the slower pace of life in Santa Barbara to be a pro, others seeking a vibrant, fast-paced city atmosphere might find it to be a con. Those looking for the hustle and bustle might feel that Santa Barbara is too tranquil.

Modern day picture of Santa Barbara, CA highlighting pros and cons of living in Santa Barbara, CA

Is Santa Barbara a Good Place to Live?


Santa Barbara, CA is a great place to live because of its fantastic weather, breathtaking beaches, and vibrant arts and culture scene. Beyond the natural beauty, you'll find abundant outdoor recreational activities, top-notch educational institutions, and a rich culinary landscape, making every day a new adventure. This charming seaside town truly provides a high quality of life for residents, while keeping a laid-back California vibe.


What Is Santa Barbara Famous For?

Spanish Colonial Architecture

Oh la la, we have stepped back in time! Santa Barbara is renowned for its charming Spanish colonial architecture. With its white stucco walls, red-tile roofs, and ornate ironwork, these buildings give the city a distinctive old-world charm that's simply irresistible.

Stunning Natural Beauty

If Mother Nature were an artist, Santa Barbara would be her masterwork. Nestled between the azure Pacific Ocean and the dramatic Santa Ynez mountains, the city boasts remarkable natural beauty. From stunning sunsets on the beach to scenic hikes among wildflowers, experiencing the outdoors here is a sensory feast!

Vibrant Wine Scene

Wine not take a sip? Thumbs up for Santa Barbara's wine scene, one of the most vibrant in California. With its numerous award-winning vineyards and wine tasting rooms, the city offers an intoxicating blend of quality wines and picturesque countryside. A toast to that!

Historic Old Mission Santa Barbara

No, it's not a time machine, it's the Old Mission Santa Barbara! Known as the 'Queen of Missions', this historic landmark dates back to 1786 and is a living piece of California's history. Its lush gardens, museum artifacts and stunning views provide a historic and cultural experience that's as educational as it is fun.

Capital building of Santa Barbara, CA in artistic rendering

Overview of Tax Rates

Property Tax

As of 2023, Santa Barbara, CA has a relatively low effective property tax rate of around 0.72%, compared to the nation-wide average of roughly 1.1%. Each county in California has varying property tax rates, but Santa Barbara's rate remains one of the median rates within the state.

Sales Tax

The sales tax rate in Santa Barbara, CA in 2023 is 8.75%. This rate is higher than the national median of 7.12%. California's state-wide sales tax rate is 7.25%, meaning Santa Barbara has an additional local rate of 1.5%.

Income Tax

Californians are subject to some of the highest state income tax rates in the country, and residents of Santa Barbara are not exempt from this. In 2023, the top marginal income tax rate is 13.3%. This is significantly above the average state income tax rate across the U.S., which is about 4.6%.

Housing Market

The housing market in Santa Barbara, CA is notably more expensive compared to other parts of the US. As per Zillow, the median home value is approximately $1.4 million, almost seven times the national median. The rental market also leans costly, with average rents around $3,200 per month versus the national median of $1,062. The market boasts a 1.3% year-over-year growth in home values, indicating steady appreciation. However, the high cost of living and competitiveness make it crucial for potential buyers and renters to carefully evaluate their financial preparedness.

Cost of Living

The cost of living in Santa Barbara, CA is significantly higher than the national average and many other cities in the US, primarily due to extravagant housing prices. However, the relatively high income in Santa Barbara partially offsets this. Goods and services, groceries, health, and utilities also exceed national average costs but to a lesser extent than housing. Despite the high expenses, people choose to live here for the beautiful surroundings, beach access, and amiable climate.

Weather & Natural Disasters

Santa Barbara, California, boasts a Mediterranean climate that promises mild, typically wet winters and warm, occasionally hot, and dry summers. The city enjoys more than 283 sunny days in a year with high temperatures averagely ranging from 64degF in winter to 72degF in summer. Rainfall, often between November and April, averages about 17 inches annually. Despite this pleasant environment, Santa Barbara is not exempt from natural disasters. Occasionally, seasonal wildfires impel emergency measures due to the city's vast natural vegetation. Periodically, the region faces landslides and floods due to heavy rains. Furthermore, Santa Barbara is situated in a seismic zone, thus earthquake occurrences are a natural hazard residents anticipate. But despite these threats, the city's climate allure, accented by the oceanic backdrop, remains undeniably irresistible.

Typical weather in Santa Barbara, CA

Economy & Job Market

* Tourism and Hospitality
* Education
* Healthcare
* Technology/Software
* Agriculture

Santa Barbara's economy has a rich and varied history, having transformed over time from its roots in agriculture and oil to its current diverse array of thriving sectors. Because it is such an idyllic locale, it should come as no surprise that the tourism and hospitality industry plays a significant role in Santa Barbara's economic health. Visitors from all over the world flock to Santa Barbara for its scenic beauty, cultural attractions, and world-class wine. Nevertheless, don't think that Santa Barbara is just about touristy stuff. The city is a leading player in the education sector, with top-tier institutions like the University of California, Santa Barbara and Santa Barbara City College. It boasts a robust healthcare system, underpinned by the Cottage Health hospital network, and a growing tech industry that is beginning to rival nearby Silicon Valley. Agriculture remains a vital part of Santa Barbara's economy, with a focus on high-quality, environmentally-sustainable farming.

If you're thinking about making a move to our charming little town, you'll be glad to know that Santa Barbara, with its above-average employment rates, is a great place to look for work. Healthcare professionals will find numerous opportunities in clinics, hospitals, and elder care facilities. Education professionals can find roles in one of the many schools or universities. Tech jobs are widely available too, as Santa Barbara has been attracting more and more high-tech companies in recent years. Don't overlook opportunities in the agriculture industry, particularly if you are passionate about organic farming or winemaking. And let's not forget about tourism - whether in hotels, restaurants, or any of the numerous area wineries, there's always a need for folks to help visitors enjoy their stay. Santa Barbara is not just a great place to visit; it's a great place to work too!

Traffic and Transportation

Did you know that the average commute time in Santa Barbara, CA is just about 17.9 minutes? You can almost count that on your fingers! You'll have plenty of time to grab a coffee and gaze longingly at the Pacific! As for days spent out of the car, hop onto Santa Barbara's extensive public transportation system. They say, variety is the spice of life and Santa Barbara Metropolitan Transit District offers just that, with about 30 fixed routes to pick from. You can enjoy scenic travels while saving the planet! And for those with an eclectic taste for adventure, Santa Barbara Airport nested in the Goleta Slough wetlands offers a picturesque starting point for your jet-setting needs! Whether it's by land or sky, Santa Barbara showcases just how delightful getting from point A to B can be!

What is the traffic like in Santa Barbara, CA?

Best Neighborhoods in Santa Barbara

1. East Beach

No list of Santa Barbara's best neighborhoods would be complete without touching on the stunning East Beach. This neighborhood ticks all the boxes for those wanting picturesque beach living. Retirees, young professionals, and families alike relish in the endless activities offered here, from engaging water sports to peaceful strolls along the palm-fringed shore. Independent coffee shops, chic boutiques, and gastronomically diverse restaurants are never more than a short walk away. Enjoy vibrant festivals in Chase Palm Park or feel the sand between your toes as you revel in the radiant sunset views. This is beach living at its finest!

2. The Funk Zone

The Funk Zone aptly lives up to its name by introducing a vibrant arts scene 'funked up' with wine tasting rooms and eccentric eateries. This neighborhood, situated between the ocean and Highway 101, has become Santa Barbara's epicenter for contemporary art, local wines, and up-and-coming gastronomy. Also, the vibrant urban murals and repurposed warehouses create a uniquely eclectic atmosphere that sets the Funk Zone apart. Keep yourself entertained with regular art walks, wine tasting events, and pop-up food experiences!

3. Montecito

Known for its untouched natural beauty and Spanish Colonial architecture, Montecito serves up an irresistible slice of suburban tranquility. Luxuriant botanical gardens, world-class dining, and high-end shopping outlets provide a delicate blend of refinement and relaxation. A stroll along Butterfly Beach, followed by an evening meal at one of the gourmet restaurants nearby, is a typical day in this luxuriously laid-back neighborhood. Montecito is perfectly suited for those seeking a serene lifestyle sprinkled with a dash of sophistication.

4. Mesa

Positioned atop a bluff overlooking the city, Mesa offers something for everyone. From sweeping ocean views to its inclusion of community parks, great schools, and well-loved local eateries. Linking the tranquil residential heart with the area's shopping precinct, The Mesa Steps, painted in a rainbow of colors by local artists, is an Instagram-worthy attraction. The relaxed and friendly atmosphere of Mesa, along with its quick commute downtown, makes it an increasingly popular neighborhood for families and young professionals alike.

5. San Roque

Once home to the Native Chumash people, San Roque is a neighborhood brimming with rich history and strong community ties. This neighborhood is popular among families due to its excellent schools, proximity to downtown, and a wide collection of beautiful homes, many of which exhibit Santa Barbara's beloved Spanish Colonial style. Visit Stevens Park for a lazy Sunday picnic, or take a scenic hike in tranquil Rattlesnake Canyon Park -- there's always plenty to do in San Roque.

There you have it -- a brief tour of Santa Barbara's top five neighborhoods, each with its unique allure. The pristine East Beach, vibrant Funk Zone, tranquil Montecito, the welcoming neighborhood of Mesa, and the family-friendly San Roque are some of the best neighborhoods that Santa Barbara has to offer. Whether you're after beach living, artistic culture, high-end luxury, panoramic views, or a family-friendly haven, Santa Barbara has the perfect neighborhood waiting for you.

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Things to Do

Whether you are new to Santa Barbara or just passing by, the city's vibrant culture, picturesque landscape, and captivating history offer countless experiences you shouldn't miss. You will quickly see why many fall in love with its Spanish-inspired architecture, gorgeous beaches, and countless outdoor activities. Here are seven top things to do after moving to Santa Barbara, including some hidden treasures.

1. Revel in the Splendor of Lotusland

Located in the posh neighborhood of Montecito, Lotusland is a 37-acre estate garden home to over 3,000 different plant species. Created by the eccentric opera singer Poland Ganna Walska, this garden is a testament to her avant-garde style and vision.

2. Explore the Santa Barbara Museum of Art

With over 27,000 works of art spanning 5,000 years of human history, the Santa Barbara Museum of Art is the perfect place to spend a day. Along with permanent exhibits, the museum frequently hosts superb special exhibits and an array of cultural events.

3. Wine Tasting in Funk Zone

Wine enthusiasts should head to Funk Zone, home to many unique wine tasting rooms. You can sample local wines, indulge in gourmet food pairings, and soak in the vibrant atmosphere of this distinct district.

4. Hike Inspiration Point

If you love nature, a hike up Inspiration Point will be a feast for your senses. A fairly easy 3.5-mile round trip, this trail is favored by residents for its stunning views overlooking the city, coastline, and nearby Channel Islands.

5. Catch a Flick at West Wind Drive-In

If you're a film lover with a penchant for nostalgia, head to West Wind Drive-In. This hidden gem, one of the last remaining drive-ins in California, offers a fun family-friendly way to take in some of the latest blockbusters.

6. Visit the Local Farmers Markets

Santa Barbara has a variety of farmers markets throughout the week. You can experience the vibrant community, savor local organic produce, fresh seafood, and browse unique artisanal products while supporting local agriculture.

7. Discover the Lizard's Mouth Trail

For an off the beaten path adventure, take a hike up to the Lizard's Mouth trail. A well-kept local secret, this place offers stunning panoramic views and unique rock formations. Find your favorite rock ledge, sip on a thermos of tea as the sun sets, and watch as the city lights come alive beneath.

In all its captivating charm, Santa Barbara offers a unique blend of pristine natural beauty, vibrant arts and culture, and an unbeatable climate for outdoor fun. Whether it's hiking up a secluded trail for a spectacular sunset view, amateur botany in one of the world's most unique gardens, or sipping on locally produced wine, there's something for everyone in Santa Barbara to make it feel like home.

Things to do in Santa Barbara, CA?

Find Movers for Your Santa Barbara Relocation

Having explored the beauty and charm of Santa Barbara, your excitement to start your life in the American Riviera should be higher than ever. As your relocation journey begins, ensuring a smooth moving process is essential. With Great Guys Moving we've simplified that process by connecting you with top-notch, licensed, and insured movers providing quality service and affordable pricing. We invite you to seize this opportunity to turn this sometimes stressful process into a hassle-free experience. Don't delay - start your Santa Barbara adventure today by requesting your free moving quote from Great Guys Moving. Your perfect move is just a click away!

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