Moving to Wisconsin

If you're considering a big move in your life, why not let the land of cheese, charming farms, and phenomenal sports teams welcome you? Say hello to Wisconsin! This state is more than just dairy heaven; it's a delightful mix of urban vibes and picturesque landscapes that will surely capture your heart. With our comprehensive Wisconsin relocation guide, you'll be ready to dive into your new adventure, exploring everything from bustling cities to serene countryside havens. So, let's pack our bags and get ready to embrace the captivating Badger State!

Moving to Wisconsin landscape image

What to Know Before Moving to Wisconsin

1. Cheesehead Paradise

Wisconsin is known as America’s Dairyland for a reason – it produces more cheese than any other state in the US! As a new resident, you can indulge in over 600 varieties of cheese and visit countless specialty shops and factories. Don't miss a visit to the Mars' Cheese Castle or attending an annual cheese festival. And don't forget to get yourself a Cheesehead hat; it's a Wisconsin staple.

2. Four Seasons of Fun

Moving to Wisconsin means you'll experience all four seasons in full swing. The summers are sunny and warm, perfect for enjoying Wisconsin's beautiful lakes and parks. Fall brings vibrant foliage and crisp air perfect for apple picking and hiking. Winters are cold and snowy, making it a haven for skiing, ice fishing, and snowshoeing enthusiasts. Finally, the exciting rebirth of nature in spring with farmers' markets and blossoming flowers.

3. Kringle, the Official State Pastry

You may not have heard of it before, but you'll sure get addicted to Kringle once you move to Wisconsin. This Danish-inspired pastry is a delicious, flaky, and buttery treat commonly filled with fruits, nuts, or chocolate. Racine, a city in southeastern Wisconsin, is considered the Kringle Capital of the US. You'll find Kringles everywhere and will enjoy discovering your favorite filling and bakery.

4. Renowned for Bratwurst and Beer

Wisconsin was once a melting pot for European immigrants, particularly Germans, which is why the state developed a rich culture revolving around sausage and beer. The popular Bratwurst sausage can be found at cookouts, county fairs, and even at sports events such as Green Bay Packers games, often referred to as ‘Bratwurst tailgate parties’. Wisconsin is also home to more than 160 craft breweries and 70-plus beer festivals and events which you can explore year-round.

5. The Ice Age Trail

One of Wisconsin's unique features is the incredibly picturesque Ice Age National Scenic Trail, a 1,200-mile long walking trail that winds its way through the state displaying some of the most beautiful landscapes left behind by the glaciers. Moving to Wisconsin will give you easy access to this natural gem, perfect for day hikes, picnics, or even multi-day backpacking trips. As you hike the trail, you'll be able to spot unique geological features formed during the last ice age!

6. The House on The Rock

A trip to Wisconsin won't be complete without visiting the bizarre yet fascinating attraction known as the House on The Rock. This eccentric building sits atop a 60-foot tall chimney of rock in south Wisconsin, and its architecture and contents are unlike anything you've seen before. This offbeat and massive complex contains everything from a large carousel, an entire room filled with self-playing instruments to a 200-foot long sea creature sculpture. It’s a must-visit, whether you're a fan of the peculiar or not.

7. Friendly Midwestern Hospitality

One of the most significant aspects of relocating to Wisconsin is its warm, friendly, and welcoming people. Midwestern hospitality is widely known, and Wisconsin is no exception. You'll likely find that making new friends, getting to know your neighbors, and feeling a sense of belonging happens more quickly and genuinely in this state than many other places in the nation. Embrace and enjoy the kindness of Wisconsinites!

In conclusion, moving to Wisconsin comes with its fair share of unique experiences, flavors, and attractions. From the Cheesehead culture to the warm Midwestern hospitality, the delicious Kringles and bratwurst, and the hidden gems of Ice Age trails, you'll find no shortage of things to explore and enjoy in this charming state. So grab your Cheesehead hat, an ice-cold beer, and immerse yourself in your new Wisconsin life!

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Pros and Cons of Living in Wisconsin

Pros of Living in Wisconsin

Low Cost of Living

Wisconsin is known for its relatively low cost of living in comparison with other states, allowing residents to enjoy a high standard of living without breaking the bank. This is particularly true when it comes to housing, with a diverse range of affordable homes for sale or rent in both urban and rural environments.

Natural Beauty and Outdoor Activities

Wisconsin offers a diverse range of natural landscapes, including lakes, state parks, and forests just waiting to be explored. Residents and tourists alike can enjoy various outdoor activities like hiking, skiing, and boating, making it great for those with an adventurous spirit.

Strong Education System

Wisconsin prides itself on its strong education system, with prestigious universities like the University of Wisconsin and numerous highly-rated public school districts. The state provides high-quality education across all levels, making it an ideal location for families looking to prioritize their children's academic success.

Cheese and Dairy Culture

Wisconsin is the Dairy State, and that means incredible cheese and other dairy products. Residents can enjoy locally-made delicacies from artisanal cheese shops and creameries, giving them access to some of the tastiest dairy products around. Additionally, the state celebrates its dairy culture with events like the annual Cheese Days festival.

Friendly People and Communities

Wisconsin is home to numerous close-knit and friendly communities, making it an excellent place to settle down for those looking for a welcoming environment. A strong sense of community pride and a commitment to neighborly kindness is part of the Wisconsin way of life.

Cons of Living in Wisconsin

Harsh Winters

One major drawback to living in Wisconsin is the harsh winters that the state experiences. Snowfall can be heavy and temperatures can drop well below zero, making for difficult driving conditions and the need for residents to invest in winter gear to stay warm during the cold months.


While Wisconsin has a relatively low cost of living, it also experiences higher taxes than some other states. This includes both property taxes and state income taxes, which can be a burden for some residents, particularly those on lower incomes.

Limited Job Market Diversity

Although Wisconsin has several key industries such as healthcare and agriculture, it lacks some of the job-market diversity found in other regions. This can make it more challenging to find certain job opportunities, particularly in industries like technology or finance.

Remote Rural Areas

While Wisconsin's natural beauty is one of its attractions, some of its rural areas can be quite remote and isolated. This can make access to professional services, shopping, and leisure activities a challenge for those living in more remote parts of the state.

Lack of Public Transportation

In many areas of Wisconsin, public transportation options are limited or nonexistent. This means that residents generally need to own a vehicle to get around, with few alternatives available for those who cannot afford or do not wish to drive.

Nighttime picture of Wisconsin highlighting pros and cons of living in Wisconsin

Is Wisconsin a Good State to Live In?

Wisconsin is a great place to live because of its friendly people, gorgeous landscapes, and vibrant culture. Residents can enjoy an affordable cost of living, excellent education system, and delightful cheese selections while surrounded by the beauty of the Great Lakes and picturesque countryside.

What Is Wisconsin Famous For?

1. Cheeseheads and dairy delights

Wisconsin is undoubtedly the cheese capital of the United States, producing over 3 billion pounds of cheese per year! Don't be surprised to see sports fans donning their famous foam cheesehead hats while cheering on their beloved teams.

2. The iconic Harley-Davidson

Motorcycle enthusiasts, rejoice! Wisconsin is home to the birthplace of the legendary Harley-Davidson brand. Founded in Milwaukee during the early 1900s, the company has since become a symbol of American freedom and craftsmanship, appealing to riders worldwide.

3. The Green Bay Packers and Lambeau Field

One cannot mention Wisconsin without recognizing its passionate love affair with the Green Bay Packers, a historic NFL team that has claimed several championships throughout the years. And who could forget, the hallowed grounds of Lambeau Field – every football fan's dream!

4. Scenic natural beauty and outdoor adventures

Wisconsin is a paradise for nature lovers, featuring over 15,000 lakes, lush forests, and beautiful state parks. Whether you're kayaking through the Apostle Islands or trekking the charming trails of Door County, there's no shortage of outdoor fun to be had!

Capital building of Wisconsin in artistic rendering

Overview of Tax Rates

Property Tax

Wisconsin residents face relatively high property tax rates, with an average rate of 1.68% as of 2023. This rate places Wisconsin among the top 10 states with the highest property tax rates in the United States.

Sales Tax

The sales tax rate in Wisconsin is relatively moderate compared to other states, with a statewide base rate of 5%. When local sales taxes are factored in, the combined average sales tax rate in the state is 5.34%, placing Wisconsin roughly in the middle of the pack among U.S. states.

Income Tax

Wisconsin has a progressive income tax system with four tax brackets, ranging from 3.54% to 7.65%. These rates are moderately high compared to other states, and Wisconsin is placed in the top 20 states with the highest overall income tax burden.

Housing Market

Wisconsin's housing market offers a more affordable option compared to other states, with a median home value of around $214,000 as of September 2021. The state has experienced a steady growth of 9.4% over the past year, yet it remains significantly lower than the national median. Renters can also benefit from favorable rates, with a median rent of around $1,100 per month. Low costs of living, promising job opportunities, and a strong sense of community make Wisconsin an attractive destination for both buyers and renters seeking a balanced and affordable lifestyle.

Housing market analysis of Wisconsin

Cost of Living

Wisconsin's cost of living is relatively lower compared to other states in the US, as it stands at 97.3 on the cost of living index, where the national average is 100. Factors contributing to its affordability include housing, utilities, and transportation costs being below the national average. However, Wisconsin's healthcare and grocery expenses are slightly higher. While it may not be the cheapest state to live in, Wisconsin offers a good balance between affordability and quality of life.

Weather & Natural Disasters

Wisconsin experiences a humid continental climate characterized by warm summers and cold winters. The state experiences considerable variation in temperature, from hot and humid in the southeast, to cooler temperatures in the north. Winter temperatures often fall below freezing, with significant snowfall, while summers can see daytime highs reach the mid-80s°F. Wisconsin's weather also includes an annual average precipitation of around 32-35 inches, with rainfall being more frequent in the warmer months and snowfall dominating the winter months.

Natural disasters in Wisconsin consist of severe thunderstorms, blizzards, tornadoes, and flooding events. Tornadoes are most prevalent between April and August, with the state witnessing around 23 tornadoes annually. The state is also susceptible to flooding because of heavy rainfall, rapid snowmelt, or ice jams along the rivers, which can lead to significant damage to property and infrastructure.

Economy & Job Market


Healthcare and Social Assistance

Retail Trade

Accommodation and Food Services

Education and Public Administration

Wisconsin is well known for its cheese, but did you know that the Badger State's economy has much more to offer? Historically, Wisconsin has been a manufacturing powerhouse, with companies like Harley-Davidson, Kohler, and Johnson Controls representing the state's industrial might. Over time, the economy has diversified, making room for growth in other sectors such as healthcare, retail trade, and hospitality. Additionally, the state’s strong commitment to education and public services makes these fields attractive opportunities for job seekers.

If you're considering a move to Wisconsin for that dream job, it's time to break out your green and gold! The state boasts an unemployment rate below the national average, meaning job seekers generally enjoy a healthy market. While larger cities like Milwaukee and Madison offer a wide range of job opportunities across various industries, smaller cities like Eau Claire, Green Bay, and Appleton provide more focused options, particularly in manufacturing and healthcare. So wear your cheesehead hat with pride and embrace the opportunities that Wisconsin’s job market and economy have to offer!

Traffic and Transportation

Oh, Wisconsin! Land of cheese, endless natural beauty, and... traffic? That's right! If you're planning a trip through Wisconsin, you might want to know how to get around the state, and we've got you covered. Let's begin with the average commute times in big cities like Milwaukee and Madison. Milwaukee boasts a breezy average commute time of about 23 minutes, while in Madison, it's a bit faster at just under 22 minutes. Not too shabby, right?

Next up: public transportation options! Wisconsin's big cities won't leave you stranded, with several options to suit your travel style. In Milwaukee, get around with ease using the Milwaukee County Transit System (MCTS) buses or the charming streetcar known as “The Hop.” Meanwhile, in Madison, the Metro Transit System keeps locals and visitors moving through the city efficiently. So, hop on and explore the urban landscape!

If you're flying in, don't worry, Wisconsin has plenty of air travel options, too. The state's largest airport, Milwaukee Mitchell International Airport (MKE), welcomes travelers from far and wide, while the Dane County Regional Airport (MSN) in Madison also connects you to several destinations. So, the sky's the limit when it comes to exploring Wisconsin! Have an amazing trip!

What is the traffic like in Wisconsin?

Things to Do


So you’re moving to Wisconsin? America's Dairyland offers a diverse mix of activities, destinations, and experiences for residents who want to truly enjoy living in this stunning state. Whether you are a cheese-lover, a sports fanatic, or a history buff, there's something for everyone! Here are 7 top things you must do in Wisconsin:

1. Attend a Green Bay Packers Game

If you're new to Wisconsin, you're now a Cheesehead by default. Attending a Green Bay Packers game is a must-have experience at Lambeau Field - the historic home stadium of the Packers. Join the tailgating party before the game with fellow fans, don the traditional "cheesehead" hat, and cheer on one of the NFL's most storied teams. You might even get to experience the famous Lambeau Leap!

2. Explore the Magical Ice Caves on Lake Superior

For an adventure like no other, opt for a winter expedition to the Apostle Islands Ice Caves along the shore of Lake Superior. Marvel at the stunning natural formations of frozen lake water sculpted by wind and waves, illuminated by sunlight to create a magical, secret world. Access to the caves is subject to weather conditions and can be reached via the Apostle Islands National Lakeshore. Check with park officials for up-to-date information on access.

3. Cheese, Cheese, and More Cheese

Wisconsin is known for its cheese, and you haven't truly experienced this state until you've indulged in some local dairy delicacies. Visit farmer’s markets, cheese factories, and specialty shops to indulge in fresh curds, artisan cheese samples, and more. Make sure to try some delicious squeaky cheese curds! Don't forget to take a tour of a cheese farm while you're at it, to truly witness the art of cheese-making.

4. Visit the Oldest Operating Harley-Davidson Dealership

Milwaukee is well known as the birthplace of Harley-Davidson, but did you know that it is also home to the oldest continuously running dealership for the iconic motorcycle brand? House of Harley-Davidson has been operating since 1978, and delivers a one-of-a-kind experience for motorcycle enthusiasts. You can browse through leather jackets, boots, and Harley merch, as well as explore their extensive motorcycle showroom.

5. Step Back in Time With Wisconsin's Supper Clubs

For an old-school dining experience, you have to try a Wisconsin Supper Club. These unique dining establishments were the original farm-to-table eateries, providing patrons with locally sourced food, friendly atmosphere, and traditional meals. Don't miss out on the classic "Old Fashioned" cocktail, a Wisconsin favorite. Many supper clubs offer stunning views of lakes and rivers, making for a picturesque dining outing.

6. Trek Through the Driftless Region

The Driftless Region in Wisconsin is an area that escaped the flattening effects of glaciers during the last ice age. This unique geological feature has resulted in beautiful, untouched landscapes, rolling hills, and breathtaking views. Discover hidden gems like charming small towns, beautiful parks, and winding hiking trails. Don't miss out on a trip to Wildcat Mountain State Park, with its dramatic cliff views and diverse wildlife.

7. Traverse the Wisconsin Great River Road

Road trip enthusiasts, this one's for you! The Wisconsin Great River Road, which runs alongside the Mississippi River, is recognized as a National Scenic Byway. It stretches for over 250 miles and offers stunning views of the river, incredible bird-watching opportunities, and picturesque small towns to explore. Be sure to visit the numerous interpretive centers along the route to learn about the rich history and culture of the area.

With picturesque landscapes, exciting sports events, unique historical experiences, and delicious food offerings, Wisconsin has much to offer its residents. As you begin your journey in this captivating state, don't miss out on these top experiences that truly capture the heart and soul of Wisconsin.

' Things to do in Wisconsin?

Find Movers for Your Wisconsin Relocation

Now that you're well-informed about all the wonderful aspects of relocating to Wisconsin, it's time to take the next step in your moving journey. Allow Great Guys Moving to make this transition as seamless as possible by connecting you with the top licensed and insured movers in the industry, known for their quality service and affordable pricing. Simply provide the essentials about your move and let us match you with the perfect moving company to cater to your specific needs. To begin your exciting Wisconsin adventure, don't hesitate to request a free moving quote from Great Guys Moving today!

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